Typophile

I am ready for the good, bad and the ugly

ambere

Thank You for all the input...

I like the tip: start off in black and white and worry about the color later!

Now I can see things more clearly and not distracted by the colors.

Thanks ~ Will post again when I am closer to completion.

If you are in the right direction, I don’t comment. I see that the x of the bold seems bigger then the light. You can see that between the “t” and “r”. I would make the “v” slightly bigger. Maybe instead of green, I would use magenta. “target your social calendar” I would start it aligning with the vertical of the “n” and bigger, cause if you reduce this to a certain size, the line of text will be too small. Yep.

Cheers

André

There is too many things happening in this logo. First off, go back to designing in black and white, color is one of the last things you deal with in a logo.

First off, you might want to consider picking a different font, especially if you’re “geared towards women”. Second, the weight change for “ress” isn’t necessary and adds little to the meaning, same with the illustrator brush stroke ’v’.

The tagline also needs reworked, it’s much too small, and looks smashed up under the end of the logo like a wad of clay.

The icon, I assume is a calendar, doesn’t look like a calendar. Pull it out and rework it to resemble a calendar more. This could become the logomark and work side by side with your logotype.

Back to the sketch pad with this one.

I don’t see the need for the bold and regular weights in the name of the business. I think the event in itself stands out and is obvious. Also the v... I don’t quite get it. Is it supposed to be something? The slash coming out of it?

Too much going on.

Just thinking more.... It might be nice for the logo to have a pretty basic typeface on an implied grid of some kind and the v could help make the x.

It could be somewhere to start sketching.

Something needs to be done visually to make the name read the way you want it to. Right now, to me, it reads “Even Tress” not Eventress.

Wow! I’m completely flabbergast.

What’s with the flabbergasting, Asvetic?

Is your image in CMYK? I can’t see a thing.

- Lex

She edited her entire post and replaced it with a thank you. The entire reason for this post is gone. None of these replies make any sense now.

Nor do we get to observe the progression. This sort of undoes the point of this whole thing.

Ambere, could you repost the image?

Asvetic, I am flabbergasted by your new avatar. You could get a job with geico. They even even made a tv series and now there are cave man stars. I get to go.... laugh somewhere else...

André, Thanks for noticing, but it’s actually a werewolf. This might help clear things up: http://www.youtube.com/watch?v=bYi89ALQszI

Yes, wiping out the original post is bad form.

Oh... sorry! I never seen that cartoon. I thought you invented the outfit for the cave man. I do tho see South Park and Futurama. That’s is enought cartoon already.

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