It doesn’t strike me as financial.

I don’t recognize it.

Can you tell us your thoughts behind these logos?
What is the concept driving all of this?

In what area is this business exactly? Financial is wide. Is it a large one or just a few people?

They’re all OK, but all feel like rather generic logos that could be used for any business.

The top one seems the most fiscal to me, though that might be becuase I associate it with Wachovia’s logo. The bottom one is reminiscant of a film production company that I can’t place a name too right now.

becuase I associate it with Wachovia’s logo

And the arc in #2 looks like Citi’s.

Exactly what I meant, Aluminum.
It could be used for any business indeed.

A logo should stand out. Identify, tell the viewer a little about him/herself.

That is what I miss

I really like the last one. I feel it has the best overall balance and is most unique.

As for all the comments above - finance can be one of the hardest things to design for and as more and more finance corporations strive to differentiate and build brand equity through design this gets even harder.

I think you did a good job on all of these though.

Thanks for your inputs. This is the second stab on the logo. This is an investment company. Thanks again for your respond.

My favorite of this new set is number 2. It reminds me of the door of a safe and gives confidence and security to the company name.

penn

Just casting my humble vote for #2 as well. Good job!