http://images.google.ca/imgres?imgurl=http://bp2.blogger.com/_MybxAcUwkFI/SAcJ1-MymAI/AAAAAAAAAOs/J9gXe2IXFEg/s200/Ferrari%2BF2008%2BBahrain%2BGrand%2BPrix%2B(1).jpg&imgrefurl=http://carnoise.blogspot.com/2008/04/no-marlboro-logo-on-ferrari-formula-one.html&h=127&w=200&sz=6&hl=en&start=2&tbnid=6tkgPzbsTJmxkM:&tbnh=66&tbnw=104&prev=/images%3Fq%3Dmarlboro%2Blogo%2Band%2Bgrand%2Bprix%26gbv%3D2%26ndsp%3D18%26hl%3Den%26safe%3Doff%26sa%3DN

Long short, Marlboro is no longer allowed to put their logo on the F1 car they used to put it on.

Instead, they have what looks like a bar code, and I suspect it to be a subliminal add in which the “bar code stripes” correspond to the vertical strokes of the wordmark. When I saw this for the first time, approximately 2 minutes ago, my first instinct was “is that some sort of font/wordmark?” With Phillip Morris footing the bill I’m positive they have a team of psychologists on this job.

I am currently trying to find a good shot of this bar code, yet I have also come across certain variations. Lhe link at the top of the page is the one I just saw. It also appears on the backs of the pit crew’s shirts &c.

Can anyone help crack this code?