Typophile

Designing in The Corporate Environment

tre

So I’m a young designer hired on by an IT staffing company to do there marketing and design in-house. I’m working in the corporate environment for the first time and am getting accustomed to meshing High Design and Corporate Ideals. I’m working on a logo for a website that is being launched and need some guidance. Here’s what we’ve come up with.

http://i138.photobucket.com/albums/q275/sthartl/erplogo.jpg

Here are my challenges:
The colors are set
The hexagon shape is required
The web address (with the hyphen) was to easily discernable, i.e. there has to be continuity throughout ’erp-consulting’
Needs to maintain high-end corporate look
The general council is comprised of non-creative so anything over stylized doesn’t fly.

In general what’s a good way to manage lots of type in a logo?
Any advice on doing creative work in non-creative environments? How do I stay inspired and how so I integrate design into the corporate mindset

Captured from web.archive.org on 6 Jul 2008. view this capture