Typophile

Logo for gaming news site

Kheldon

Hi all,

I could use some feedback on a logo for a client.


To see the logo in context, click here.

Thanks in advance!

The ’O’ gets lost for me (I read it as “MMGamer” until I realized “MMO” made more sense.) Make sure you design in one colour black and white before adding any colour or gradients to make sure it will read properly. Also, I’d suggest sketching on paper first (which it doesn’t look like you did).

- Lex

It reads “MMG AMER” to me. The AMER makes me think it’s short for America, and MMG is a common abbreviation for “MultiMedia/Graphic Design” or “Microbiology and Molecular Genetics” at colleges. So instead of MMO Gamer, I read “Microbiology and Molecular Genetics America. That’s not what you want, obviously. I agree with Lex - start on paper.

Drop “The” it’s an unnecessary add-on, not to mention it may confuse people thinking that it’s part of the URL.

I’m also in agreement that the “O” is lost. You’re being overly clever for no reason.

Im case you’re sticking to your design, try treating the “O” as a ring and hook the “G” to it.

But I would love to see you design some other alternatives.

Captured from web.archive.org on 21 Mar 2008. view this capture