There is a flicker of hope for Canadian energy conservation after all :-)

ChrisL

I saw the light Si—come mornin’, I am getting off with the program!

ChrisL

Proof that Idiocracy is well under way.

It’s Ontario — it figures.... ;-)

(But hey, it appeals to de yootds!)

In Queens, they say Yoots, Linda :-)

http://en.wikipedia.org/wiki/My_Cousin_Vinny

ChrisL

Not on the border between Flushing and Jamaica.... ;-)

I’ll let you know how my offspring, who never turn off lights when they leave a room, and should appreciate a vulgar visual typographic pun, respond, but I don’t anticipate any change in their behaviour. Too ingrained.

Awareness campaigns are not the way to combat global warming.
Neither are percentage reduction targets for industry — because we live on a finite planet, we need absolute targets.
Banning incandescent bulbs is a token gesture.
Gasoline and air miles should be rationed.

And glossy magazines (and their art directors).

hhp

Is the NDP akin to our neocon evangelical republicans?

(oh, wait, it appears the NDP is the one sponsoring it, eh?)

If someone can get me one of those campaign shirts in a medium size I’ll be more than happy to pay you for your efforts.

Is the NDP akin to our neocon evangelical republicans?

If anything, they are the diametrically exact opposites.

If someone can get me one of those campaign shirts in a medium size I’ll be more than happy to pay you for your efforts.

Do you have a Roots store up there in the Yukon?

canada.roots.com

It’s as bad as French Connection fashion label’s branding that was in vogue with dullards in the UK not long ago. FCUK in big letters on your chest. Why not just tatoo moron across face? I think the label has dropped this approach now after slowly realising that it just cheapened everything.

FCUK still does that. Around 1/4 of the clothing in their stores are labeled with clever slogans like fcuk safely, and fcuk toronto.

Conservation and environment education is like an ocean cruise ship trying to turn, you can turn the wheel but the ship will take a long time to turn. The problem is no one is steering. In the USA the administration’s solution is to exhaust the resources we have, damn the environment.

This reminds me of the (probably apocryphal) stories from the Vietnam war about painting “flicker” on the sides of trucks.

Do you have a Roots store up there in the Yukon?

Well I’m in NWT, but no, no Roots. We’re lucky to have Canadian Tire.

Speaking of things it reminds people of. This reminds when I was working on the east coast and the wife of one of our designers worked for the competition across the street. They did a summer morale BBQ and gave people shirts with the slogan “Good is the opposite of great”. We all begged for a copy of the shirt, sadly she had given hers away before the end of the day, before we found out about it.

Yellowknife isn’t at the end of the world (although I bet you can see it from there....) ;-)

“painting “flicker” on the sides of trucks.”

That required all caps though. I did a little truck lettering myself in the Nam. :-)

ChrisL

FLICKER

Seems like the campaign is working well for them - its stirring up a big brewhaha and attracting great coverage towards the client; this is the third time it has been brought to my attention. The PR guys and gals for the client must be licking there lips over this.

Whether the ad campaign is ethical and has worked for the client ’for the right’ reasons is another question?

It’s been picked up by Much Music. I walked past the building on Queen today and there were giant posters and you could buy t-shirts.

Yellowknife isn’t at the end of the world (although I bet you can see it from there….) ;-)

I swear when I’m on a hill or out on the lakes I can see the earth bend. I’ll be in the arctic in 2 weeks for a few days. Maybe I’ll see where the ice forms a big wall/cliff at the end of the world. :D

ROFL! I spent a month in Inuvik and Tuk one summer back in the 70s: the high arctic is an amazing place.