Typophile

Engravers Gothic? but the numbers looks AvantGarde ?

page

I cant quite see that this is Engravers gothic from the letter particularly the G although the 9 seems like Avant Garde but descending below the base line? and the termination seem rounded not flat

http://Gotham Rounded will get you pretty close.

...or Bryant, from Process Type Foundry.

http://processtypefoundry.com/fonts/bryant-2/

wow those are fantastic and help tremendously.. thank you .. funny thing though this is from a 40's print publication.
i am still puzzled by the rounded terminations from the 40's..

Reminds me a previous discussion.
Some more suggestions (regular, condensed, rounded or not): Leroy Lettering, Planscribe, Engineering Plot, http://NuOrder (not rounded), Hiruko, Gordon

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