thanks for the help- this is one of the principal types in Dwell magazine
Petr van Blokland's Proforma.
In the mid-'80s, Petr van Blokland designed Proforma for
Purup, a leading supplier of forms systems. Oldstyle structure
provides essential copyfit and legibility, leading ATypI to award
Petr the Charles Peignot prize for distinguished typographic
achievement. In 1995, Proforma was the only typeface nominated
for the Rotterdam Design Award.
Captured from web.archive.org on 7 Mar 2007. view this capture