My opinion would not count for much, not being able to read or speak Hebrew.
Even so, with one look at the specimen, I could see some basic facts about the design.
It is attractive in appearance.
It has a touch of a "monumental" feel to it; that is, the shapes of the letters are such that one could imagine them being carved into rock.
There do not appear to be any legibility issues with the face, although it doesn't look like a design in which other considerations have been subordinated to efficiency in reading.