I read Naltar Native. Maybe different placement of the N?

I read Naltar Native. Maybe different placement of the N?

Do you think the A isn't strong enough in the symbol then?

Put it centered above, then the 'A' might become more apparent, and less as an initial swash cap 'N'

Is it to be pronounced *alternative*? I think the monogram is a nice concept, but the execution doesn't have enough A in it. Maybe if the crossbar was more horizontal?

Is this fashion photography, yearbook portraits, wedding photography, or art photos? Maybe try to get inside the personality and focus of the company, and let that come thru the mark more.

Thanks for your comments,
Yeah its mainly wedding and portrait photography, I think they went for a play on words with the *altar* alternative thing.

I tried joining up the A crossbar but it don't think it looked quite as good

The AN mark is nice, but I think the Alter Native type is too decorative with the mark. It's too much.