Jason, you need the words travel gear incorporated in the logo, or it could be a brand of beer, hotel or other business. Did you try a round four directions arrow reflecting their globe?

hey daniel, my teacher told me i could drop the travel gear, as this is a packaging class and she felt that if you were already at a gear shop, you would know the brand. I was indifferent and thought it wouldnt hurt to keep it in there. I will play around with it.

As far as rounding the arrows, it would probably defeat the whole coming and going aspect which is incorporated with a compass (you will notice in the negative space the arrows are all pointing in to one spot, while the positive arrows are all pointing out in all directions. I will try it right now to see if they still read.

thanks!