I am addicted to neo sans and tech today haha. Here is another concept created today let me know what you guys think. I used the L to make a path in the symbol. I really feel like the path is too rounded at the bottom left and making that less rounded will help the shape work. Let me know what you guys think.
Here is an update it uses the an uppercase l and two half squares to make an arrow.
You'll have to give some background about this project before people can critique its validity.
penn
Yup. But even without it there's nothing "leading" or "meshy" about the second set of marks. The first set is somewhat better as it implies following, but the L in the arrow is lost to the presence of a turn in the road, which implies sudden change of direction, which in turn carries a bunch of negative connotations.
I dont think connotations are too bad as the arrow is heading upwards. However i do agree with Epsilicon that the first set is better; perhaps if you removed the perspective on the arrow the 'L' would be more obvious
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