Subtle shading and hairlines will suffer when the mark is photocopied, faxed, printed lo-res etc.

Maybe a food-service professional would recognize what the picture is, but to me it's too abstract--just a corner with the four little round things.
The color scheme and the typography say clean and high-tech, but they don't say food. I get kind of a biotech or pharmaceutical vibe from this, although that's partly because the name Univerzal sounds like a prescription drug. I realize they won't let you change the name of the company.

I like the type/color combo in the first one. But the imagery just is the wrong style to go with the type. It's too light/subtle and likely (as stated) too literal.

I really like the way the corner looks but like others say, without knowing what the company does (even though it does say under the logo) it doesn't connect right away.

In addition to what others have said, the last two versions should probably have the type rendered in the same 3D perspective as the corner of the appliance. Otherwise it just looks odd.

Thank you all for the feedback.
I see that Univerzal sounds to pharmaceutical(antiseptic lol) but this firm is located in macedonia and Univerzal means - Universal. So the name implies something abstract and well- universal so it can have multiple meanings and many applications. This -http://univerzal.com.mk/ is the old website of this company, and these are some websites from the region that make similar products http://frigosan.com.mk/pocetok_en.html http://frigobox.com.mk/, portionox http://portinox.es/english/home.html is an international brand in this kind of equipment, so as we can see the snowflake is the main symbol which represents the refrigerators. I wanted to go in another direction to symbolize all the different products this firm has (not just cooling equipment) so the angle should be representing the angle of some appliances (stove, refrigerator, whatever...).
I am also confused aluminium is saying it is to literal and unlejman is saying that it doesnt conect right away. I need some symbol to represent a lot of many equipments this firm makes. Anyway thank you all for the feedback I will post more ideas.

There's nothing wrong with a simple typographic logo.

Ok. Let's make something clear here. Your image of some sort of kitchen appliance isn't anything else but that. An image. It's an image beside your logo. It's definitely not part of your logo. And it shouldn't be. Not like this. It merely serves as an inappropriate logo background.

You will either have to create a proper logo symbol (should work in full colour as well as BW) or create a clean typographic one.

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Robert Koritnik

Same comments here, stick to the typo, an illustration like this have nothing to do with a logo. Maybe you could keep this illustration for corporate id like letterhead, brochure or whatever but it's not belonging to a your logo - wich color and typo are nice BTW.

Thanks for the comments, then I will remove the image and keep the typo.