The body text is giving me a Myriad vibe, but it's kind of small to say for sure.

Titles / pull quotes are looking like some Clarendon, FWIW. Maybe the Bitstream version rather than Adobe.

I'm not "positive" about any of this.

Dunno about the Myriad idea. For one thing what I see has an obliqued Roman and not a true italic. Is it possible the image is the Adobe Sans substitution font? I agree about the Clarendon serif, but there is such a large number of Clarendon's that isolating the specific one is probably not worth the trouble.

- Mike Yanega

Whoa, you're right about the obliqued Roman. I was mainly looking at the italic in Bak3.jpg, which is an italic (and to me, looks quite close to Myriad). I didn't look at the others closely enough after that.

Okay someone please educate me... I always thought that obliqued was the same as italics. AN i checked the typeface, the body text font is definately not Myriad. The letter 'a' is very different.

check it out.

--
arjun

Myriad-looking with an obliqued roman as an italic sounds like Frutiger to me (Bak2 and 4). Bak3 is definitely Myriad.

"I always thought that obliqued was the same as italics"

In some fonts obliqued is sometimes called "italics", but in true italics the letters are not just slanted, they also have different shapes. Often the a, e, f and g (among others) are different in the italic than the slanted Roman letter would be.

The example attached is a serif font sample (Mikaway), but the same applies in Sans Serif fonts. It's true that more sans serif faces use and obliqued Roman as their "italic", but many do not.

- Mike Yanega

"Bak3 is definitely Myriad"
Thanks for confirming this Jan, I was worried I was going blind.