Unfortunately for the rest of us jealous viewers, Non-Format make their own fonts. This one(because I've tried to replicate this too), by my guess is it's Futura at the core coupled with 20pt outline(if I remember correctly).

Wow. You're right. If I give Futura a huge stroke, I get something similar. In my further exploration of fat faces, do you have any recommendations? I've been playing around with Fulton but am looking for something a little different. Any thoughts would be much appreciated.

If you've been following this trend, then you know another fun approach is to take a geometric slab serif (Rockwell, Memphis, Lubalin Graph) and stroke the heck out of it.

LOL..it's true! Poke around Non-Format's website to see what else they do. If you really want this..I can send you my (crappy) Illustrator file. I think I made all the letters..but gave up after that. It's also really hard to set nicely.

Isn’t this stuff soooo 2008?

Here is a list compiled by Stephen (Coles). Scroll all the way down.

Jan, YES it is. I've all but given up on fat fonts:D