The chess piece feels a bit old in contrast to the typography (kerning is a bit too tight for my taste.)
Reference theses chess pieces designed by Karim Rashid for your symbol?
Basically what the subject reads. The guidelines I have are that I need to have a chess king and the colour, other than that there isn't anything specific I need to take into consideration (other than the personal opinion of them...)
The name means "economists day" and it has the date of the actual fair underneath.
What do you guys think I could do better?
btw, I'm not really feeling the chequered pattern but my boss really wants me to somehow incorporate it.