Typophile

Sans font used in advertisement

Capnhud

I am hoping someone will be able to identify the font that is used in this advertisement.

Ok is it victory neue.

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I know I am in my own little world, but its ok. They know me here

> victory neue

Needs optical correction.

hhp

thanks for finding it capnhud... it was really bugging me, the ’2’ is just so wrong, it didn’t fit any of the typefaces that matched the other letters!

@brett
it didn’t fit any of the typefaces that matched the other letters!

At first I thought it was Gotham, but quickly disqualified that once I compared the glyphs. What did you think it was?

@hrant
Needs optical correction.

Not sure I follow what you mean.

__________________________________________________
I know I am in my own little world, but its ok. They know me here

That font seems to need careful thinning at the joins - like look at the intersections of the lines and circles in “b” etc. You’d think Nike is big enough to have gotten it done right.

hhp

Captured from web.archive.org on 25 Oct 2008. view this capture