Typophile

Logo re-design for a clothing company

op

Hey, i am brand new to this website and this forum. So please be nice!
I started a clothing company around 18 months ago. But i have had many comments saying its not clear to read the typeface and that the ’r’ looks like 2 letters instead of one. So i have decided to totally re-design it.

The thing is i forked out for photoshop cs3 extended about 8 weeks but to be honest don’t have a clue where to start really.

i know that my old logo looked a bit childish i want the new one to look more professional.

i really like the font gill sans mt condensed and was wondering if you bright sparks could give me some good alternatives.

also if you good give me some ideas on layout and things like that, it would be very much appreciated.

below i have put and example of the past logo.

http://i29.tinypic.com/2lx8il4.jpg

please ANY help is very much appreciated!

the color scheme i want to be very neutral

thanks

For starters, I’d suggest using vector-based software (ie Illustrator) to design your logo—or at least to produce it. If you’re logo is vector you’ll have no issues separating it for film (for silkscreening) or blowing it up to go on a billboard.

As for your

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