I don’t know if anyone’s posted this, and it’s not even THAT interesting (most designers and type nerds would probably know all that intuitively), but there you go.
You can see it here.
Once again, design and typography go mainstream for a little while. :P
ruD
Song compared the responses of subjects exposed to menu descriptions typed in a simple Arial font with responses from those exposed to identical dish descriptions in a harder-to-read Mistral font.
She compared menus typeset in the cheap-vinyl-sign-font and the cover-of-every-bukkake-movie-font. Oy vey…
Someone has to get us an early copy of this paper to pass around at Typecon.
Captured from web.archive.org on 15 Oct 2008. view this capture