This is not a familiar script to me, and it looks like it is possibly an OpenType font. Often greeting card (and gift wrap) companies have their own fonts, and that would be my guess about this one — a custom in-house font design.

The most similar script I was able to find was Memoir by Stephen Rapp. It has many OT alternates, but no exact matches for letters like the swashy h and y of this sample.

- Mike Yanega

thanks