Typophile

graphic design studio logo

dblanco

hello guys, im developing the logo of my design studio, so i want some advices and critiques... ok? thanks in advance

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Sorry but I can’t work out what it says? - is it ’deveras’?

- the lower case ’e’ is an interesting looking character.

yes, it´s deveras, its a brazillian antique word!

Good start but it is a bit hard to read, especially at a smaller size (I imagine it would go on stationary, sites etc). I would work more in refining the e+r. The “s” needs to open up a bit as well. You might have to exaggerate some of these quirkiness so it is readable at that small of a scale.

I found this so hard to read that I started feeling anxious. Does “deveras” mean anything along the lines of Spanish “de veras” or Italian “davvero”? Because your text does not communicate the sense of affirmation, confidence, or surprise that these phrases mean in the languages I mention. Of course, I am ignorant of Portuguese, so I would like to understand the meaning of the word before responding further.

Agreed. I had to work out what each letter was even at that size. Focus on the readability of your letterforms.

I couldn’t read the R. I sat there and tried and tried to figure out what it was but it wasn’t clear until I read the comments. Perhaps because the rest are lower case.

I like it. I think it would stand out from the crowd in a bunch of logos for graphic design studios. I think you need to open up the apertures on the Es, R and S though to make it more readable. I don’t think it would be legible at small sizes in it’s current form.

Nice work. Did you create this from the beginning?

Ross

hello guys ! thanks for the opinions and tips... yes, this lettering isnt so easy to read...it was my goal (hehhe).... and i thinks the problems you mentioned are real...

DEVERAS is an oldfashioned word that means “real, true, that´s it”.... something like: “he DOES like the ramones...” or “...i liked this band from its VERY beginning...” its an affirmation...did you get that ?

im so busy, so i will post the logo updated with the considerations you made here! thanks

rlynch: i created it from the beginning...thanks for the nice words

sorry bout the bad english...im still learning to write ! lol

diogo (hugs from brasil)

The expression in english would be “true that.” I think it’s a great choice.

hello guys, theres a new lettering !!! fire at will...hahha

this is really difficult to read ... especially at smaller sizes.

what sort of design services do you offer?

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Paul Ducco
Logo Design

The changes you made really don’t help. Perhaps it’s a matter of personal preference, but I don’t like it. Imagine if an engine block, a library and Ms. Pac Man had a baby: this would be the type that you could use for the baby’s name. And as Paul just said, it’s still hard to read.

I suggest you go back to the drawing board on this one.

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Nick Hladek

What kind of clients do you have? Certainly not corporate, get my drift.

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