I am trying to create a logo for a zoo in Ohio. It is called “The Wilds” and this is what I’ve got so far. Anyone have any suggestions at all? I think I could use some help.
| Attachment | Size |
|---|---|
| Picture 2.jpg | 93.31 KB |
I am trying to create a logo for a zoo in Ohio. It is called “The Wilds” and this is what I’ve got so far. Anyone have any suggestions at all? I think I could use some help.
| Attachment | Size |
|---|---|
| Picture 2.jpg | 93.31 KB |
Is it supposed to have that jaggy aliasing effect on it? If not, you’ll want to design your logo in a vector application so the logo can be used at any size.
To me, a zoo is a place filled with fun and adventure (and animals). If I wanted to see four blades of grass, I could go into my backyard.
I’d take a look at some existing zoo logos for inspiration, then start again.
- Lex
I think the updated version is a big improvement over the first one.
My first guess when seeing this was zebra tails. Not sure if that’s what you want, but it makes total sense, provided that there really are zebras in your zoo.
The typography has also improved a lot. The green colour block behind “theWilds” seems like a very natural colour choice and makes total sense to me.
Surely antelope antlers forming a W?
In the second iteration the form is showing much better but I believe they should be distinctly pairs of antlers rather than the same ‘pair’ reflected. I think that reinforcing the crossed W in the text is too much. It is the kind of logo/client that could benefit from having the same basic treatment – animals or parts of animals used to create a character – it has legs (no pun intended), but the illustration has to be really spot on.
Tim
Tools are just tools - I think the improvement between the first and second drafts indicates a change in attention to detail, not tools! I think an equally improved third draft could be made with markers, cut-out construction paper, or drawn in the sand (OK, maybe not that). Tools are RARELY the limiting factor.
—-
eeblet.com
tools may not be the limiting factor to creativity, but to a professional logo tools do make the difference. Vector is needed, no matter what vector, but that’s how logos need to be constructed. Logos must be scalable. Pixel-designs don’t allow for lossless scaling.
Before you say tools don’t matter, I think you would have a hard time typesetting a PDF magazine of all you had to work with a a ziploc bag of cut-out construction paper fonts from the foundry. I think you’d be singing a different tune.
Captured from web.archive.org on 25 Sep 2008. view this capture