Typophile

Swash Exercise Critique

Patch Hofweber

In my graphic design class we are looking at a different of element of type and making a tabloid poster representing that. I chose swashes. I would like to recieve some feedback on these two, and whether I should go with drop or no drop.


I think you would benefit from narrowing this down. Perhaps create your own swashed letter, and maybe exagregate the swash.

Good luck!

Narrowing it down? I’m not sure what you mean. I guess I could take out the tagline, but every letter of the alphabet must be included.

Every letter huh? Swash caps aren’t meant to be used as a full sentence/line.

I was thinking of something along these lines:

but that might not fit your bill.

Also you might want to look into Sudtipos Affair for some inspiration.

•Try using a lighter weight of Bookman, it will look better blown up.
•You can do better compositionally. Right now I get the impression that you’re focused on fitting all the letters into a composition rather than making a great composition and then rendering it with swashy letters.

If this is the typeface you wish to use that is ok. This is a good swash face to work with. But instead of seeing it as letters what if you view them simply as shapes? Make a pattern or a patchwork quilt?

I’d suggest seeing how the Queen of Swash (amongst other things), Marian Bantjes uses the swash in her designs.

Thanks guys for the advice. Unfortunately I don’t own a computer running illustrator so my time with it is limited. I did do a revamp though. This is the basic layout, and this is what i’ve started doing to it.

I don’t think my layout is particularly strong but it’s the best I could do with limited lab time.

The sample shown looks like one of my fonts called Meola Bookman (circa 1965). I had over 245 characters in the font. If you ever run across a Facsimile Font catalog you will see a complete showing of my version of Bookman swashes

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