Typophile

ISO100 Logotype

Not so personal but hope that it's easy to remember. Logo is for my photography trade name website/portfolio. Need it add something?

James E. Richards
Excellent. A+ for legibility.

Great! Simple and efficient! Nice choice! Like it but I would kern a bit... The kerning seems to be different for ISO and 100. I would personnaly try those:

1. less space between the "zeros"

2. more space between ISO and 100

3. all the same space-kerning everywhere

-----------------:
Jean Chouinard

Captured from commoncrawl.org on 27 Apr 2015. original URL