Typophile

Economist and Wallpaper text font

mydot2001

I don’t have a picture of those text, but since both are famous magazine, it’s likely that someone knows about this.

I know wallpaper some both serif and sans fonts set as text. I am only wondering about the serif which bears a resemblance to the font used in Economist.

Someone can help?

Wallpaper uses Lexicon by Bram de Does and Plakat by Christian Schwartz, though I don’t know the font used in Economist.

See here or here.

Thanks. Lexicon is great. Do you know the exact one it uses, no.1 or no.2?

You’re welcome. I think it’s Lexicon No.2.

What’s the differences among Roman A, B, C, D, E and F? They look same to me.

Roman F is the heaviest weight and Roman A is the lightest weight.

And ascenders and descenders of no.1 are shorter than those of no.2.

Can you figure out the weight Wallpaper uses?

I think they use Lexicon no.2 Roman A and Lexicon no.2 Italic A.

I found this on Economist’s website

• About our logo
The corporate logotype of The Economist has evolved from the gothic lettering used on the cover of the first issue, published in 1843, to the box device designed in 1959 by Reynolds Stone, a British engraver and typographer. It now incorporates a font from The Economist Typefamily, a typeface created specifically for our use.

• More details on the Economist typeface
The Economist has used a specially designed family of typefaces since May 1991. Development work focused specifically on how the new type family would respond to electronic transmission and different printing conditions at The Economist’s seven international production sites. In our recent re-design a new typeface, Officina, was introduced for cover headlines and all navigational information. Ecotype, The Economist’s main typeface, was also redrawn to make it easier to read. If you would like to buy a copy of our type family, or if you would simply like to find out more about it, please go to Agfa Monotype’s website.

> The Economist Typefamily, a typeface created specifically for our use.

By Erik Spiekermann

Captured from web.archive.org on 20 Dec 2007. view this capture