boring old morgan stanley is using a font that is just abit off from ordinary ariel.
the lower case l has a little curl on it to match the bottom of the lower case t. It is just a tiny bit weighted. Any Ideas?]
http://www.morganstanley.com/img/logo-ms.gif
Sara
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It's custom.
As they write:"Every letter in the new logotype was hand drawn to create a solid and ownable corporate signature"
argh. ok so an avenir smooshed a bit will have to do. only MS could spend a ton of money to make a logo that...
well
*that*
thanks for the info
Sara
As an alternative, consider PTL Skopex
When did they lose the arrow between the two names? And go from double-storey to single storey "g"?
Actually I think it's a modified Trade Gothic, not Arial or Avenir.
Designed by Carbone Smolan and a search of this site would have turned that up.
Patricia is correct.
This has come up before almost a year ago and again last June. If you know what you're looking for -- in this case use the keywords "morgan stanley" -- please do a Search first.
Captured from web.archive.org on 23 Feb 2015. view this capture
