Typophile

(x) Optima-like "The New West" - Stettler {Mark S}

Daisy Lumley

I’m looking for a variation on what I presume to be Optima, an example of which I’ve attached.

Compared to the LinoType Optima example if found online, the differences I immediately pick out are:
a squatter, rounder ’S’, and wider, elongated horizontal strokes in the ’E’.

Can anyone help me solve this one?

Thanks.

AttachmentSize
Optima_original.jpg60.56 KB
‹ is this a hand drawn logo or a typeface (x) "Ultimate" tall narrow Art Deco sans - various alternatives {gang} ›
Lex Kominek

This is definitely not Optima. I think I’ve seen this before, probably in a pre-digital format.

- Lex

Stephen Coles

Yes, with it’s ’70s style and soft edges, this looks like it came from the phototype era.

You might like Alexon, Radiant, or URW Linear.

Mark Simonson

It’s an old film font called Stettler. Can’t find much info about it other than a short one-line specimen in an old catalog (no full alphabet showings).

russ_mcmullin

Here is some information about Stettler that might help:

http://www.myfonts.com/WhatTheFont/forum/viewthread.php?threadid=55494

Captured from web.archive.org on 25 Dec 2007. view this capture