Typophile

New Century Schoolbook/Clarendon-ish font?

ornmnt

Hello, was wondering if anybody could ID the font used for some of the display type all over this website. Sorry I can't find a bigger sample--I have a little booklet I picked up but don't have access to a scanner right now. It seems sort of like New Clarendon or New Century Schoolbook or something but off the top of my head the tail on the 'a' looks a little different and it has that weird thingy on top of the 'g.'

Any help would be greatly appreciated!

Here's the URL:

http://systembolaget.se/AlkoholHalsa

Thanks!

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They've definitely flipped the ear on the g, that's for sure, and it actually looks (to me) like News 701, slightly squished.

Custom design for Systembolaget (Swedish Alcohol Retail Monopoly) by Happy Forsman & Bodenfors. The font is Monopol created by Swedish typographer, Carolina Laudon.

It's based on New Century Schoolbook.

Thanks so much, everybody!

Looks like a condensed version on a "century" face. New Century Schoolbook seems accurate, but the face in question is more condensed and lighter?

Captured from web.archive.org on 11 Jan 2012. view this capture