Typophile

For Like Ever, in New York Times

hellojon

Isn't that a silkscreened Village poster in the picture for this article?

http://www.nytimes.com/2007/04/08/fashion/08lewis.html?pagewanted=2&_r=1

Jon

Yes. :)

I'm curious about the origins of the 'For Like Ever' phrase... What's the story? I feel like I should know for some reason.

i could be wrong but i read somewhere that the "FOR LIKE EVER" poster is somewhat related to Tracy Jenkin's thesis. maybe something to do with the 'discourse particle' use of "like", but i'm not sure.

ah nevermind i remember now, it's right on the village site

http://vllg.com/products/Village/Villageposter_limited/

Captured from web.archive.org on 22 Jun 2007. view this capture