Typophile

node 31871

hey guys, this is my first post and im looking for any input(positive/negative) on my logo for myself.im a photographer,and i want a simple clean modern look. heres the idea i have so far.

unknown

Hi there:

Its super tight… loosen it up quite a bit vertically and horizontally.

Mikey

unknown

I think that if you’re going for “clean,” this doesn’t quite work as a logo. The tightness of the letterspacing causes a number of extremely dark, frankly ugly spots; for example, the m and i and the a and t. Also, using what appears to be Helvetica isn’t often a spectacular way to distinguish yourself in a logo, nor is it especially considered modern anymore (although it can certainly be if used in the right way).

I’d try working on your logo concept some more; maybe just do some free associative sketches for a while. What would you like to convey to someone with your logo? How do you see yourself as a photographer? I’d experiment with both typographic and largely graphic logos; either can work as long as it’s inventive and memorable.

unknown

Lose the period. Try it with the photo on the left.

unknown

“any thoughts or suggestions for my logo”

What logo?

________
Hiro

unknown

…and I thought I was a hair-splitting pedant ; )

Hiro he’s a photographer; photographers aren’t necessarily supposed to know that if they put letterforms into their ‘logo’ they get something called a logotype. Or that 14 tightly-spaced characters in Arial Black does not a logo make.

Matt, by the same token – you’re not selling design, so if you like what you’ve done, go with it. Otherwise, maybe consider hiring a designer who actually specialises in these things; maybe you could trade them some photographic services in payment.

unknown

Dear Matt, my opinion is, If you’re going for minimal, and you’re not a designer but photographer, why not just setting you name “matt smith photo” in a nice clean sans.

Otherwise I must agree with ben, hire a designer.

unknown

Quite right Ben - Matt forgive my quip, I’ve been out in the wilderness too long.

________
Hiro

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