Custom called Mini Thesis, I'm guessing by Luc(as) de Groot.

Something like TheSans would be close but there are some customised letters, e.g. M.

I know that Dalton Maag also made a custom made font for Mini. Maybe for the UK Market...

Brown Fox is right. Look at this...

http://www.daltonmaag.com/browse/custom/clients/mini

Not sure what Mini Thesis is but it's in the brochure pdfs.

Thanks! Anyone idea to find best alternative font for mini cooper, because the mini type regular is created exclusiv for mini. I find type "Maurea" from Primetype http://www.myfonts.com/fonts/primetype/maurea/bold-caps-lf/ is really good as alternative ?

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