Typophile

node 2906

unknown

One aspect of the new T26 website is a bestsellers page, and there is some wierd stuff on there. OK so I understand the 'spiderman' font must be popular, but I never really thought of script typefaces being what T26 is all about.

http://www.t26.com/fonts/bestsellers.php

unknown

It has been my experience that scripts and hands are generally better selling typefaces (measured by unit sales, rather than dollar value) regardless of the foundry, designer, or distributor. What T-26 is about has slowly changed (...perhaps even grown up?) over the years.

unknown

Tiff, the script phenomenon is huge and multi-faceted: Grunge, post-structuralism, "non-professional" buyers and font makers, retro, post-print; -- many reasons for it.

Is it as big in Europe as in North America?

unknown

Jim, that list is scary. It says more about T-26's clientele than them (I hope)...

BTW, what do you guys think about that Tension?
I mean compared to de Groot's Punten.

hhp

unknown

Punten looks better executed, more coherent.
Tension is just a serif face with random spikes.
IMHO.

unknown

It's dispiriting that big retail sites are getting a market-driven look that is increasingly "non typographic".

(This is not meant as a diss of script typefaces, but they ARE the least typographic of type genres, in that they don't offer the sophisticated "palette" that a traditional serif family does.)

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