An idea: descend the right side of the 'N' deep below the baseline and use the end stroke to allude to an 'I', perhaps with a break at the bottom of the 'I'.

Here is the website and logo of one of the leading music software companies:

http://www.native-instruments.com:80/index.php?id=company_de

Google comes up with a few more
http://images.google.com/images?client=safari&rls=en&q=NI%20logo&ie=UTF-...

http://www.ni.com/company/ni_wear.htm

Tim

That's funny Tim, I googled the same term "NI logo", but forgot to use the image feature, and instead clicked on a bunch of website links that returned very little in the way of logos.

Here's my first stab. It's for a B2B company. This probably isn't the right forum for a logo critique, so I'll keep the post to one example only.

I like this design because it: infers the 'i' using positive and negative space; uses some basic optical illusion techniques to bend an otherwise straight line, and the circle itself creates a sense of movement, and therefore drama.

However, it makes me think of airliners a bit. :(

*

Stephen, I am always excited to receive your feedback. Try as I might, however, I can't seem to get my mojo around the specific direction you describe. Regardless, I'd like to thank you for your suggestions.

So this last image isn't a sample? I really like where it is going. The diagonal needs to narrow at the bottom and the dot made a little smaller. IMHO

Oh my. It's wonderful. You don't need me.

Thanks everyone, for your support. Miss Tiffany, I've taken your feedback and revised the logo a bit. I'm sure you intended something slightly different (e.g. the bell-bottom effect of the bottom-diagonal), but overall, thanks to your direction, the new shape is less graphical, and more typographical.

The hollow version is just and experiment to marry the negative space of the i with the positive space of the n. Further, really like the idea of the contrasting graphical elements: strong, straight verticals in one color, round, hollow shapes in another color, all married together.

It may be a bit 'art school', but then what do I know; I never went to art school!