Typophile

Ok to use Futura Apostrophe?

cosmorphis

So when I was studying in college, I once had some art director who was a special guest to my class get mad at me because I used dumb quotes (or a dumb apostrophe; whatever it’s called) in my design. From then on I’m always careful to try to make the right choice. Anyways, I’m doing a design for the community college and they use Futura Bold Condensed on a lot of their publications, so I thought I would use it as well, but the apostrophe is not curly. Would this be a safe decision?

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