I think its a great idea, I cant remember how many times I see a logo and want to know the typeface of it

I'm not sure this brand doesn't pre-date the Chalet family, though.

I like your idea - should be a typowiki - but the trick is then to get new posters to check it before posting their request...

There is this site for brands, but it doesn't list the fonts.

http://www.brandsoftheworld.com/

I'm keen to the idea as well, but perhaps this is more suited as a typowiki entry?

Hmm, the problem with this is that most/many of logos were custom-drawn or modified workhorse fonts (Helvetica etc.).

For example, brother can't be Chalet as Chalet was only recently released, I'm guessing it's custom drawn.

There is a good website that manages to name the typefaces each company/brand uses in their collateral material.

I posted it here, because this could be a handy "faq" post, because some of the questions posted in Type ID asked for famous brands as well...

Patty, I know that site [I'm a contributor as well], and it is a good source for some works.

Anyway, if you think it's better for the forum, this could be removed to Typowiki...

Jorge Marcedo
Coimbra | Portugal

Thanks, Geoff - I was looking for that site (seen it here before). It's a pretty limited list but very helpful.

No worries!

However, I've found that website to be slightly inaccurate. For instance, it straightforwardly lists IKEA as using Futura and New Century Schoolbook which is not really correct as IKEA uses custom versions of both, but near enough I guess. ;^)

It's an interesting idea, you're right, to make it a thread posted at the top of the page rather than buried in the FAQ - but that thread could link to the wiki.

Yves?

I'll consider it.

We've also talked before about the fonts used in magazines and newspapers. If we did have such a FAQ those could be topic areas within it, perhaps. We repeatedly get posts from people who obviously ignore our FAQs and instructions about thread naming, but maybe we can at least help ourselves by compiling these kinds of lists in a place we can all find easily.

- Mike Yanega

Well, there is the (german) TypoWiki-site where a nice list is gathered.

Listing Typeface -> Company

Listing Company -> Typeface

ich sprechen kein deutsch.

It's interesting that their lists are in a 'Typowiki' too. The list being in German is not much of a factor understanding Company & font names, but the lists are rather narrow in their scope, and heavily weighted towards German firms. Broadening it to include a wider selection would be more useful. If there was a way we could contribute to it, we might share the resource somehow with them, which seems like a nice idea for two similar sites.

- Mike Yanega

Well, Miss Patricia, there is no need to learn german language as it's mostly just a list with companies and according typefaces.

But I admit it is too german-centered. But, well, this list wasn't shown here and some german Companies are known worldwide. :-D

PS: FYI, the term "Unternehmen" means "Company", "Schrift" means "Typeface" and finally "basiert auf" means "based upon".

I actually know what Shrift means. But beyond the list, I tried to go deeper into it and got stymied (to use a font term!)

Yeah, so do I – It's an archaic term meaning the remission of sins pronounced by a priest in the sacrament of confession.

I also know what schrift means.

Sorry for being a smartarse Patty.

Nick Cooke

Hans Stol's Corporate Identity Catalogue and Corporate Identity Resources might help a lot. I haven't been there in a while, but if I remember correctly, there is a huge database of 300 some corporate identity logo, color, and typeface.