My client is a small semi-upscale boutique for designer infantwear. They describe themselves as punk, but everything looks too clean for me to endorse that fully. Rather, think D&G writ small, tiny rock-themed graphic Ts, asian patterns, etc.
They need a typeface (or two) to use across a range of publications. It should be suitable for body copy and headlines. I can use either a single face or a body/headline pairing. Their marketing strategy is entirely focused on the parents. The baby is framed as an accessory of sorts.
The concepts of 'punkness' and 'infancy' are almost completely antithetical. Thus far, every combination I have found comes across as a joke. Is there such a thing as clean, safe, adorable punk? They currently use all lowercase courier new, which is awful . . ..
Tim
