Typophile

(x) "The Medicine Shoppe" swashy serif - Bookman Swash {Patricia}

gavinp

Just curious what font was used in the Medicine Shoppe logo.
The M looks a bit like Adobe Caslon Italic Swash, but has its obvious differences.

‹ Recommendation for IMPACT alternative (x) "Introducing" book serif face - Dolly {Mathieu Christe} ›
Patricia Fabricant

Looks like either the medium, demi or bold weight of Bookman Italic with Swash to me.

Here’s a showing.

http://www.typophile.com/node/2833

Hrant H Papazian

BTW: http://www.typophile.com/node/10754

hhp

Captured from web.archive.org on 8 Aug 2007. view this capture