Typophile

Veer Logo

vis10n

Okay, so I'm designing a logo for a stage-show, and am really taken by the Veer logo.

http://www.veer.com/

I'm told it's custom... but I'm betting "custom" just means "fiddled with". Anyone have an idea what it is? ... or a suggestion for a solid substitute?

>I'm told it's custom... but I'm betting
>"custom" just means "fiddled with".

Oh boy, another question right up my alley...

It is definitely custom. Specifically, the cap V (with it's Matt Groening Life In Hell bunny ears) and the r characters were basically built from scratch. The two e's were loosely based on the ones found in a script called Hostess. Hostess one of several revivals developed by Tim Ryan of SourceNet back in the mid-90s. We were going to market Tim's collection of faces through the Image Club library, but never managed to get a licensing agreement in place.

Sadly, I don't know what ever happened to Mr Ryan or his fonts. I know he did some contract work for Red Rooster at on point in time.

Here's what Hostess SN looks like:

Hostess SN character set

So. Hm. Damn.

Any suggestions on a substitute?

The stage show is a modern touring singing all-woman troupe that uses a lot of 1940's styling... I'm thinking of going with Jukebox's Kon Tiki Lounge typeface (http://www.veer.com/results.asp?image=JBT0000031), but it does have a little more masculine feel to it.

I think you are right, that Kon Tiki Lounge is a little more "all-woman drag" as opposed to just "all-woman" ... ;^)

What about Valentina Joy or Luxury Royale?

The Andrew Sisters

You might want to check out Harold Lohner's four
upright scripts, one of which is from the 30's
and the rest from the 40's.

It seems like the most feminine would be Roselyn,
but the rest are linked from this page.

Hucklebuck is another upright script from Jukebox, but perhaps a bit too heavy or masculine for this situation. If that's a consideration.

Hucklebuck sample

Great ideas. Thanks!

I was just looking at hucklebuck... funny.

Luxury Royale is really pulling me, though.

Damn, I wish the Veer logo had just been the real deal.

*sigh*

I like Mike F's suggestion, and am personally very partial to the more glamorous Famous Label (one of the other of the 4 fonts in that collection).

If you wanted to go ultra-feminine, you could use Monterey (or is this too 50s?):

Monterey

More suggestions Silus:

From the Sign Painter Set from House take a look at House casual and House Script

From Font Diner you have these ones, in order: Singlesville Script, Mister Television, Leisure Script and Lamplighter Script.
Singing Script

Good luck.

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