
When the AIGA screws up at 72 point it should be documented. AIGA does everything perfectly, so this anomaly reminds me they’re only mortal. =^p
Though there are very very few results when searching Google for the phrase “Thall Shalt Not” but “Thall Shall Not” returns over 620 results!
Where “thall” comes from I couldn’t find, but somehow it made it’s way into semi-popular use. :-|
Thall must be a guy from Thallium, the stuff they use when I get a stress test :-)
http://www.americanheart.org/presenter.jhtml?identifier=4743
ChrisL
I have to admit to using Google to research a spelling as it’s sometimes a faster starting place than the dictionary (especially when digital dictionaries return nothing). For example, search for “ven diagram” and you get 18,000 results. Then if you search the correct spelling, “Venn diagram” you get 558,000 results. I’m sure it’s not 100% reliable, but it’s good when you don’t have a clue.
It’s like polling the audience in Who Wants to be a Millionaire. =P
“thou shalt not” yields 1.2 million results
“thall shalt not” yields 558 results
___________
Lest anyone think I’m an AIGA basher (nay, I’m a paying member, else why would I receive their mailings) I should say that the AIGA deserves a lot of credit. Who else could be a non-profit and maintain the image they’ve created with the budgets they have. Seriously.
> Lest anyone think I’m an AIGA basher
Actually, I didn’t really think of this post as anti-AIGA-ism. Seriously, who doesn’t enjoy pointing out someone else’s mistakes? :)
To put my own shameful moment into the ring:
On a big marketing kit project, I once misspelled part of the client’s name on the kit label. Fortunately, a co-worker caught the mistake (AFTER they were printed, but BEFORE they were applied) and we were able to fix it.
But believe me, it took a LONG time to live down the ‘Infastucture’ incident.
Joe, I use Google for spell-checking all the time. Besides its ability to help with stuff that’s not in dictionaries (including multi-word terms) it actually suggests the correct (or at least most common) spelling - wonderful stuff.
> Lest anyone think I’m an AIGA basher
It’s only when you think little of something that you ignore its faults.
hhp
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