Typophile

node 16397

unknown

Hi, I’m working on my final exam for a typography course, I have to show an example of a logo with each classification type. Right now I’m “stuck”, I can’t find anymore logos to show as an example and thats why I decided to post over here for help. The logos need to be very well known, like coca cola, google, etc… because I live in chile and the logo needs to be known over here.

I also have my doubts regarding some logos I have, I don’t know what font they are or in what category of the classification they belong, thats why I added an attachment with the logos in case anyone could ID them.

Could you help me?

so far I have:
-venetian: Chivas Regal, berkeley old style
-Garalde: ??
-Transitional: ??
-Didone: Calvin Klein, bodoni
Slab Serif: m&m, rockwell

Sans Serif
- Grotesk: government of chile logo
- Neo-grotesk: Toyota
- Geometric: ??
- Humanist: Saab

Blackletter
- Textura: ??
- Rotunda: ??
- Schwabacher: ??
- Fraktur: Corona?

AttachmentSize
examples.jpg113.16 KB
unknown

did I bother anyone with my questions?

If so I’m sorry, I was only asking because everyone seems so knowledgable in this forum…

unknown

This site may help you: http://www.brandsoftheworld.com/

unknown

Geometric: Calvin Klein

Garalde: maybe Barneys New York?

unknown

Banco de Chile (and Corona) are Textura
Kunstmann is a Fraktur (I think)
Nivea is a Geometric
Nestlé is a Neo-grotesk
whiskas is a Wedge Serif
Ripley is a Garalde
Most logos are not a direct use of a font but adaptations or drawn from scratch based on styles.
If you want to understand the classification and see samples you could visit here
http://www.fontscape.com/explore?8C8

Tim

unknown

Thank you so much!!

Everyone has been so helpful. I’ll check the links as soon as I finish this reply. =)

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