Client management

Sébastien Sanfilippo30 October 2005 · 09:53

Hi,

I am looking for a design forum about “client management”. I read too many forums about formal aspect of design and how things should look. It’s often a good read, like many of the topics about typography on this forum. But being right or let’s say —educated— about design doesn’t mean that you can sell your “educated design” to your clients. I often find myself struggling to explain to my clients why I think their brochure should be designed one way instead of another.
Any suggestion?

Cheers

Seb

Nick Curtis30 October 2005 · 10:27

Would you trust a plumber to repair your car’s brakes? Would you trust an auto repairman to remove your wisdom teeth? Would you trust a dentist to fly a 747? Professionals are professionals for a reason: they know their business and/or trade. So, why trust an accountant to design a brochure?

Sébastien Sanfilippo30 October 2005 · 12:38

Hi Oldnick,

I have the impression that you misunderstand my thread. I, as a graphic designer find it sometimes difficult to justify a design solution to my clients. I don’t beleive in telling them that they should trust me simply on the basis that I am graphic designer. That would not only be percieved as arrogant it’s also not true. My clients should trust me because I can demonstrate why my solutions are better than that of an accountant turned designer. This is the reality of our business today. The De

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