I would like to know which serif font Sephora is using these days. It's the one that says "Shop Gifts by Price." It's also all over their website, but only in image form, as far as I can tell. Thanks
Typophile
Sephora font (not their logo)
It's custom/proprietary.
Mucca Design created Sephora Serif and Sephora Sans for the company:
http://mucca.com/case-studies/sephora-custom-type-system/
Custom. Proprietary. Should have know. Thanks!
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