Typophile

Blackletter-esque display type on cookie dough packaging

Johan Palme

Spotted this type on a package of gingerbread dough at the supoermarket today. May well be proprietary – it's meant to evoke the kind of folksy blackletter-esque lettering that's found in traditional rural painting in Sweden (almost rotunda-like, except on the other extreme of Europe) , and I'm not sure whether that's a commercially viable style. But on the off-chance it's available, anyone have any leads?

Font: 
Custom lettering based on Linotype Dala
Solved By: 
kthomps5
AttachmentSize
pepparkaksdeg.jpg47.79 KB
K.C. Thompson

Very likely hand-lettered.

A little editing (on the P and p), and Linotype Dala comes close:
http://www.fonts.com/font/linotype/linotype-dala/text

Donald H. Tucker

Edited:
This round-script Fraktur lettering looks warm and inviting compared to the choppy forms of standard Fraktur.
Interesting options for uppercase letters include the flowing letterforms of some of the letters in OPTI's Modern Blackletter


I suspect that this is one of the relatively few fonts that OPTI independently digitized. OPTI is a defunct operation and its fonts are now orphans. Deiter Steffmann pirated the font and called it Fraktur Moderne.
Look closely at the lowercase and you will see that behind the flowing curves of the script are the broken stroke letter-forms of the classic Frakturs such as
Wittenberger Fraktur
http://www.myfonts.com/search/Wittenberger+Fraktur/fonts/
Neue Luthersche Fraktur
http://www.myfonts.com/fonts/ef/neue-luthersche-fraktur/
http://www.myfonts.com/fonts/efscangraphic/neue-luthersche-fraktur-sb/
Walbaum Fraktur
http://www.myfonts.com/search/Walbaum+Fraktur/fonts/
Justus Fraktur
http://www.myfonts.com/fonts/ef/justus-fraktur/
Don

Donald H. Tucker

Edited:
Good find Kevin. Linotype Dala does indeed provide a good starting point for the letters.
Don

Donald H. Tucker

.

Johan Palme

Good find on the Linotype Dala – clearly another font with a similar background, inspired by the Dala painting tradition I linked to in the first post. But I do think this is type – because of the similar repeating letters, the layer-based drop shadow and the otherwise completely contemporary packaging:

Note a more conventional fraktur in the "god jul" (Merry christmas) vectory faux-seal. Maybe more products will appear closer to the holiday season?

Johan Palme

And thank you Don for placing it in a good historical context! Always can rely on you for that.

Riccardo Sartori

Another similar: http://www.myfonts.com/fonts/hihretrofonts/waltari/

Johan Palme

I went ahead and emailed Fazer, the manufacturer, and they told me it was custom type by Hans Samuelson of Samuelstype. I've emailed Hans and asked for more details, let's see what more we can learn. :)

Johan Palme

Ah, just got the reply right now from Hans. :) It actually is Bo Berndahls "Dala" as suggested by kthompson5! Heavily customised in Illustrator. I think it's lovely, wish it was an actual typeface. :)

nina

Nice digging! I was hoping too that it would be a typeface, it’s really lovely.

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