Can't identify it but it's a font for sure (more samples on their website). Could be bespoke and exclusive for the brand. Reminds me of Petala. Pro version has a single storey /a and /g available as alternates though OpenType features which should get you pretty close (only remaining top small spike). Other option, out-of-thebox but less close to me: Flex (backslanting italic /a and /g)

FF Advert Bold
https://www.fontfont.com/fonts/advert

Perfect Nina :)

Thanks so much for your help Nina and Ryuk.
Amazing :)